Privacy Policy

Dakota Dental 4 Kids ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, and share information when you visit this website, submit a form, or call us. By using this website, you agree to the practices described here.

Information we collect

• Information you provide: When you complete a form or contact us, we may collect your name, phone number, email address, your child's age, your preferred location, and any other details you choose to share.
• Information collected automatically: When you visit the site, we and our service providers may automatically collect technical information such as your IP address, device and browser type, pages viewed, and how you arrived at the site, using cookies and similar technologies.
• Call tracking: We use a call-tracking service (CallRail) to understand which marketing efforts lead to calls. Calls may be tracked and recorded for quality, training, and marketing purposes. By calling a number on this site, you consent to such tracking and recording.
• Advertising and analytics: We use tools such as Google Analytics and Google Ads (and may use similar platforms) to measure website performance and advertising effectiveness. These tools may set cookies and collect usage data.

How we use your information

• To respond to your inquiry and schedule or confirm appointments
• To provide and coordinate dental care and customer service
• To improve our website and understand how it is used
• To measure and improve our marketing and advertising
• To send you information about our services, where permitted
• To comply with legal obligations and protect our rights

How we share your information

We do not sell your personal information. We may share it with:

• Service providers who help us operate, such as our forms and CRM platform (GoHighLevel / LeadConnector), call tracking (CallRail), hosting, and analytics/advertising providers (such as Google), who may use the information only to provide services to us.
• Legal and safety purposes, when required by law or to protect rights, safety, and property.
• Business transfers, in connection with a merger, acquisition, or sale of assets.

Cookies and tracking technologies

We use cookies and similar technologies to operate the site, remember preferences, analyze traffic, and support advertising. You can control cookies through your browser settings. Disabling cookies may affect how the site functions.

Data retention

We keep personal information for as long as needed to fulfill the purposes described in this policy, to comply with legal and recordkeeping obligations, and to resolve disputes.

Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

Children's privacy

This website is intended for parents and guardians, not for children. We do not knowingly collect personal information directly from children under 13. Appointment requests and information about a child should be submitted by a parent or legal guardian.

Your choices and rights

You may opt out of marketing communications at any time by following the unsubscribe instructions in our messages or by contacting us. Depending on where you live, you may have rights to access, correct, or delete your personal information. To make a request, contact us using the details below.

Third-party links

Our advertising and service providers operate under their own privacy policies, including Google. We are not responsible for the privacy practices of third parties.

Changes to this policy

We may update this Privacy Policy from time to time. The "Last updated" date reflects the most recent changes. Continued use of the site after changes means you accept the updated policy.

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